The Bookshelf Blog

I recently said goodbye to STAK Marketing and decided it was time to rebrand my entire business. Here is why and when I think you should rebrand too.

Last week I went kinda-viral and I kinda-hated it.

Most of my career has been spent in Corporate America in the tech sector working for old, white men. If you can imagine, it was a HOOT. (Did you feel my sarcasm?)

Women-owned marketing agencies play a pivotal role in the business world, bringing unique perspectives, creativity, and a commitment to diversity and equality.

Should you rebrand your business? How to know when it's time to give your brand a facelift.

When you look at your website analytics, one key metric often stands out: new vs. returning visitors. But what do these numbers mean, and how should they influence your marketing strategy?

When you look at your website analytics, one key metric often stands out: new vs. returning visitors. But what do these numbers mean, and how should they influence your marketing strategy?

As a marketing agency owner, I see the same two struggles come up again and again for small business owners (though a lot of times they don't realize that this is their problem)...

When I first started designing websites, I wanted a platform that didn’t just look good, I wanted something that made sense for small business owners.